The appointment marks a new phase in his career as he transitions into sports leadership and football management.
Kick Nation is a football development organisation focused on identifying, training, and supporting young talents in order to help them progress into professional football.
With his new role as CEO, Wunam Haruna is expected to help expand the agency’s reach and strengthen its presence in youth football development.
He explained that many young footballers in Ghana possess significant talent but often lack exposure and opportunities to be discovered. According to him, Kick Nation aims to bridge that gap by scouting promising players and providing structured development pathways.
Despite being the son of a well-known political figure, he emphasized his desire to build an independent identity.
He stated that his focus is not only on personal achievement but also on creating opportunities for young players who aspire to play football at higher levels. He added that football represents hope for many young people and can serve as a pathway out of hardship.
Under his leadership, Kick Nation has begun launching scouting and development initiatives across major cities in Ghana, including programs aimed at identifying talent from schools, local communities, and grassroots clubs.
The organisation plans to provide training and connect standout players with clubs both locally and internationally.
Some football observers have described his appointment as a positive step, noting that his youth and ambition could bring renewed energy to football scouting and development systems. They argue that the initiative could open more structured pathways for young talents.
Overall, his appointment is being viewed as a move that highlights how leadership opportunities can extend beyond politics into sports development, where strategic investment in youth talent can create long-term impact for communities.